Milla Jovovich’s Musketeers Takes Aim at BREAKING DAWN

What happens when a studio appears to be so focused on marketing one film they let another one disappear in the shadows? Well, when that less hyped film stars Milla Jovovich, the actress takes marketing into her own hands.

Do you want to take the kids to see a fun family flick this week? Then you might want to consider The Three Musketeers. Don’t think an action movie loaded with plenty of explosions, deaths, and guys with swords can actually be considered family-friendly? Milla Jovovich would disagree with you and she’s using her Twitter profile to spread the word.

Jovovich started her Three Musketeers crusade on Friday, when she tweeted a question that seemed to rhetorically ask if Summit was promoting her swashbuckling adventure as a family adventure movie or if the studio was just “resting on their laurels from “twilight” n making no effort.”

A short time later, one of Jovovich’s Twitter followers let her know that most of the tweets on Summit’s stream were about The Twilight Saga: Breaking Dawn, Part 1. I was curious about this odd marketing strategy and checked out @SummitEnt myself and decided that Jovovich’s follower has a weird definition of ‘most.’ Out of 19 tweets during October (not counting retweets), 17 were about The Three Musketeers and 8 were about Twilight, although retweets of Twilight news from others does boost the number of Breaking Dawn messages on their Twitter stream.

Twihards don’t need to get upset about Jovovich calling out their beloved saga though, because she also mentions that The Three Musketeers is the opposite of Paranormal Activity 3 and even takes a small shot at her own popular franchise by saying Musketeers is “not ‘resident evil’ as a period piece.”

What do you think? Is Milla just jealous of Summit backing its cash cow, or is she just standing by her man, since her husband happens to be the director of The Three Musketeers?