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THE DARK KNIGHT RISES Spoiler Bonanza – Synopsis, Notes, Dialogue Exposed
Just yesterday, I was chattering about how The Dark Knight Rises‘ marketing strategy from the example set by hurricanes: Blowing all types of media as far, fast and wide as it can. Well, it just outdid itself in a way that I cannot recall any movie topping.
Yesterday, it was Senatorial cameos, Hines Ward references in the trailer that imply Robin will show up, and loads of YouTube pranks, crummy graphics and press releases.
Somewhere between then and late that night – probably after reading my article about how overblown it all is – The Dark Knight Rises marketing team tossed their hands up, pronounced a collective “fuck it” and released 49 pages of production notes, dialogue and synopses to the public.
Just, bam, here you go, just about the entire movie is in the About The Film section of the Web site.
Now how’s that for over-the-top? These folks are so fearless that they spell out the key plot points of the flick, all the way up to detailing its finale.
Surely some surprises remain. I couldn’t tell you what they are, because I’m treating the document as radioactive: Who knows what spoilers I’ll be exposed to if I crack this PDF open?
Thanks to the brave folks at Deadline, we know this much about The Dark Knight Rises spoilers extravaganza:
1. There are interviews with the main actors included
2. There are dialogue excerpts, largely irrelevant, mostly featuring The Bat and The Cat
3. The ending is, indeed, revealed in the synopsis
4. Catwoman kills Bane
I just made up number four. Or did I? Only by opening the document and paging through, or waiting until July 20, will you know for sure.
Here’s what I know for sure: The marketing around The Dark Knight Rises has gathered such mass, such velocity, such sheer mania, that it has fused genius and madness into one. They know that everybody and their non-English-speaking great-grandmother is going to see this film, so anything they release – anything – only attracts more attention.
Critical mass has been achieved.