Somebody higher up at Disney must have taken a look at the success of Disney Junior’s Sofia the First and thought “We should try and replicate that, but this time target it toward an older audience.” More princess cartoons means more merchandise to buy at your local Disney store! While the motivation for wanting a new animated series is obvious, it’s a little out of the ordinary which series they recently greenlit. Star and the Forces of Evil (working title) came from the mind of young artist and writer Daron Nefcy. Usually big companies like Disney look for their next big series from more experienced writers.
Star and the Forces of Evil has a terrific concept, which explains why Disney would so readily grab at it from a youngster like Nefcy. It’s already got a voice-actor attached to play the lead of Princess Star Butterfly: The Middle’s Eden Sher. Deadline reported the series as being a comedy adventure about Star, the fun-loving magical teen princess from another dimension. Sounds pretty badass, yeah? After getting into a fight with some otherworldly creatures, her royal parents send her off to live with the Diaz family of Earth. Is it just me, or does this suddenly sound like a twisted version of The Fresh Prince of Bel Air? She inevitably takes their teenaged son Marco on adventures, battling evil villains in the universe and high school to protect Star’s powerful magic wand, which she hasn’t quite figured out how to use properly.
Nefcy, who will be co-executive producer, is a 2009 California Institute of the Arts graduate known in the LA underground art community. She’s worked on Disney Channel, where Star and the Forces of Evil will air, and its upcoming animated series Wander Over Yonder and the Warner Bros. animated series MAD. “Disney continues to focus on discovering fresh voices in animation,” said Eric Coleman, SVP, Original Series, Disney TV Animation. “When Daron pitched her show, we fell in love with her characters, her style, and her sensibility.” I would kill to be able to pitch a show to Disney.
Emmy-winning director Dave Wasson will be a co-executive producer and director, with writer Jordana ARkin as co-executive producer and story editor. Production has begun for a fall 2014 premiere.